Search Engine Optimisation

Beware of Those Offering a Google First Page Guarantee

The dreaded Google First Page Guarantee. I have to get into this a few times a year with different customers and occasionally with the firms offering this guarantee on behalf of a customer. However, I do find that the Google First Page Guarantee is such a sham that it is actually a really good way of working out the scam artists early on. If they offer you a guarantee then scratch them from your list of companies that you want to work with, because with Search Engine Optimisation there are no guarantees.


4 Tips to a Faster Loading Website

As a follow-up to’ Make Your Website Design Engaging, not Frustrating’ I thought it might be useful to give you some honest to goodness practises that will help your web pages load faster without breaking the bank. Starting with the very basics: Images – very pretty, adds colour, interest and supports the textual based content [...]


Shout Load and Clear for the Search Engines

With Millions of new websites being added to the internet every day it is easy to understand why your little website might get lost in the cloud. SEO or Search Engine Optimization needs to start with the very basics. Simply launching a new website and expecting search engines (and in turn potential customers) to find [...]


DRIVE YOUR WAY TO A SUCCESSFUL WEBSITE

In the year 2010 most of us have come to the same conclusion that marketing has changed and success only really comes to those that position themselves apart from the rest move with the time and stay on top of their game. Some companies are quiet happy sticking to the traditional methods of marketing that [...]


Understanding Social Media

The term itself “Social Media” often causes confusion and misunderstanding and I, myself have heard it explained in seminars and workshops with at least three different slants, so let’s start with the basics. ‘Media’ is not a new term that businesses are not used to using; however the term media now applies to many different [...]


Relevent Content for Great Web Design

Ok, we all hear this expression, what seems like constantly, but do we really appreciate what it means? Building a website is a process that is done in several stages, first we need to identify why we are building the website, for whom and to what gain? Assuming that we have not realised, actually I [...]


CSS and Accessibility

The design of a website is not just simply how your site looks visually through a browser; it is also how it is logically constructed. Just one of the web standards that Rake Mark stick to 100% are the use of CSS (Cascading Style Sheet). The reason that CSS play such a massive part in [...]